Messaging for Impact

Your product is nothing more than defensibility for your message. The message is what monetizes your product’s potential.

Think messaging is something marketing owns? Think again. Product plays a critical role in messaging. And the most successful PMs achieve influence and promotions because they lead when it comes to messaging.

Messaging is owned by whomever communicates. Successful organizations create a foundation to align messaging cross-functionally, driving consistent and compelling market conversations.

Join this lesson to learn how elite organizations message and how you can lead the monetization of it. While building your influence.

Registration for Messaging for Impact is free to Product Coffee Premium members and attendees of ProductCamp Atlanta 2024! Check your email for your free registration code!