Money Stories with Rich Mironov

Product managers talk about features. Executives talk about revenue. And somewhere in that gap, roadmap conversations fall apart.

Rich Mironov has spent 40 years bridging that divide. As the author of Money Stories (and the classic Art of Product Management), he’s helped product leaders at 200+ companies learn to speak the language their C-suite actually cares about. His core insight is simple but powerful: you can’t defend a roadmap with a backlog. You need to tell the money story behind it.

Rich is joining us to kick off our next Product Coffee Book Club read. He’ll introduce the key ideas from Money Stories, share what inspired him to write it, and give you a head start on the frameworks we’ll be exploring together as a community.

✅ Get a preview of the money story patterns that resonate with execs: upsell, retention, cost savings, and more

✅ Understand why process-focused roadmap pitches fail and what to say instead

✅ Hear directly from Rich what he hopes readers take away and how to get the most out of the book

Whether you’ve already grabbed a copy or you’re just hearing about it now, this is your chance to kick things off with the author himself.

👉 Grab your copy of Money Stories here: https://amzn.to/3OoD5QO

This isn’t a webinar. It’s a community conversation with product folks from around the world who love digging into the books that make us better at what we do.