BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Product Coffee - ECPv6.15.13//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:Product Coffee
X-ORIGINAL-URL:https://productcoffee.com
X-WR-CALDESC:Events for Product Coffee
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:America/New_York
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20240310T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20241103T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20250309T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20251102T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20260308T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20261101T060000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250521T113000
DTEND;TZID=America/New_York:20250521T130000
DTSTAMP:20260830T003941
CREATED:20250516T222616Z
LAST-MODIFIED:20250516T222616Z
UID:10000159-1747827000-1747832400@productcoffee.com
SUMMARY:The Market Isn't Confusing—You Just Aren't Listening
DESCRIPTION:Let’s cut to it: most product managers are never taught how to run a great user interview. We fumble through conversations\, validate what we already believe\, and walk away with surface-level soundbites. Then we wonder why our backlogs feel bloated and our personas feel fake.\nIn this session\, we’re going to watch it done right. A real user interview\, followed by a live “Persona Decoder Sprint” where PMs work out loud to extract pain\, motivations\, and desired outcomes—right in front of you.\n✨ Learn how great PMs actually listen—and what they listen for\n ✨ See how to turn a messy convo into a crystal-clear persona\n ✨ Walk away with fresh prompts\, patterns\, and tools to use on your next call\nIf you’ve ever felt unsure about what “good” discovery looks like\, this session will change the way you hear your customers. \n\n\nThis event is included for free with a Product Coffee Premium membership. If you aren’t already a member\, join today! \n  \nRegister
URL:https://productcoffee.com/event/the-market-is-not-confusing-you-just-are-not-listening/
CATEGORIES:Weekly Product Coffee
ATTACH;FMTTYPE=image/png:https://productcoffee.com/wp-content/uploads/2025/05/YouTube-You-Just-Arent-Listening-1-2.png
END:VEVENT
END:VCALENDAR