BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Product Coffee - ECPv6.15.13//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:Product Coffee
X-ORIGINAL-URL:https://productcoffee.com
X-WR-CALDESC:Events for Product Coffee
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:America/New_York
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20240310T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20241103T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20250309T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20251102T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20260308T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20261101T060000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20251029T110000
DTEND;TZID=America/New_York:20251029T130000
DTSTAMP:20260417T102549
CREATED:20251010T131326Z
LAST-MODIFIED:20251010T131326Z
UID:10000185-1761735600-1761742800@productcoffee.com
SUMMARY:Workshop - Craft a Killer Product Brief
DESCRIPTION:Every product manager has ideas that never make it past the hallway chat. Whether your next step is to build a rapid prototype or pitch for funding\, a great product brief is the fastest way to make sure your idea gets noticed\, gets buy-in\, and gets built.\nIn this live\, hands-on workshop\, you’ll learn how to turn scattered product thoughts into a clear\, compelling brief that moves your idea forward. You’ll master a one-page format trusted by top product teams to drive alignment\, focus decisions\, and unlock momentum.\nYou’ll use a proven\, industry-tested template and walk away with one or more finished briefs you can include in your portfolio or bring straight to your team.\nFacilitated by Jason Brett\, Founder of Product Coffee\, and Steve Johnson\, CEO of Product Growth Leaders\, this session mixes real examples\, practical frameworks\, and AI-powered drafting tools that help you work faster and smarter.\n✨ What you’ll gain:\n– Capture product ideas before they disappear into your backlog or brain fog\n– Master a one-page format that creates alignment and clarity\n– Build confidence turning “good ideas” into well-articulated opportunities\n💻 Workshop Format:\n A 2-hour live virtual workshop with guided exercises\, small-group collaboration\, and personalized feedback. You’ll learn using the Quartz-style product brief format that top teams rely on to define and commit with speed.\n💰 Tickets:\n– $199 General Admission\n– Product Coffee Insiders save 25%\n– Free for Premium Members\n🚀 RSVP now to finally capture those ideas\, communicate with confidence\, and get the green light your next big move deserves. \n\n\nThis event is included for free with a Product Coffee Premium membership. If you aren’t already a member\, join today! \n  \nRegister
URL:https://productcoffee.com/event/workshop-craft-a-killer-product-brief/
CATEGORIES:Members Workshop
ATTACH;FMTTYPE=image/jpeg:https://productcoffee.com/wp-content/uploads/2025/10/YouTube-Crafting-a-Killer-Product-Brief-1-1.jpg
END:VEVENT
END:VCALENDAR