BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Product Coffee - ECPv6.15.13//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:Product Coffee
X-ORIGINAL-URL:https://productcoffee.com
X-WR-CALDESC:Events for Product Coffee
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:America/New_York
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20220313T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20221106T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20230312T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20231105T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20240310T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20241103T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20250309T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20251102T060000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231206T113000
DTEND;TZID=America/New_York:20231206T130000
DTSTAMP:20260403T153526
CREATED:20231130T193644Z
LAST-MODIFIED:20231204T143253Z
UID:10000015-1701862200-1701867600@productcoffee.com
SUMMARY:Roadmapping Tools: Selecting\, Leveraging\, and Avoiding Pitfalls!
DESCRIPTION:But what if there were tools that could help us craft the roadmaps of our dreams? The kind that wow our leaders\, evangelize sales teams\, and make disciples out of our stakeholders and internal teams? \nWouldn’t that…be…sumpthin?? \nJoin us for the first session in our December ‘Tools for PMs’ series for a unique roundtable deliving into what to look for in a Roadmapping tools selection process\, tips/tricks/how -to’s to best leverage them for maximum impact\, and…how to make the most our of tools that you wouldn’t have chosen – but that you have (‘love the one you’re with?’)! \nRegister
URL:https://productcoffee.com/event/roadmapping-tools-selecting-leveraging-and-avoiding-pitfalls/
CATEGORIES:Weekly Product Coffee
ATTACH;FMTTYPE=image/png:https://productcoffee.com/wp-content/uploads/2023/11/YouTube-2023.12.6-Roadmapping-tools.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231213T073000
DTEND;TZID=America/New_York:20231213T090000
DTSTAMP:20260403T153526
CREATED:20231210T222031Z
LAST-MODIFIED:20231210T222115Z
UID:10000018-1702452600-1702458000@productcoffee.com
SUMMARY:Tools of the Trade: A Product Management Roundup
DESCRIPTION:Join us for a caffeinated journey through the newest and brightest tools in the product management world. In this town hall-style coffee discussion\, we’ll uncover the top tools that emerged in 2023\, sharing insights and experiences from our community. Whether you’re a veteran PM or just starting out\, you’ll leave with a refreshed toolbox and a deeper understanding of how to leverage these innovations in your daily work. \nRegister
URL:https://productcoffee.com/event/tools-of-the-trade-a-product-management-roundup/
CATEGORIES:Weekly Product Coffee
ATTACH;FMTTYPE=image/png:https://productcoffee.com/wp-content/uploads/2023/12/YouTube-2023.12.13-Tools-of-the-Trade.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231214T130000
DTEND;TZID=America/New_York:20231214T160000
DTSTAMP:20260403T153526
CREATED:20231209T171438Z
LAST-MODIFIED:20231209T171630Z
UID:10000017-1702558800-1702569600@productcoffee.com
SUMMARY:Atlanta Product Management Holiday Party
DESCRIPTION:Join us next Thursday\, December 14th at ATDC for a night of merrymaking with your Atlanta Product Management colleagues. Enjoy noshing and spreading cheer\, made possible by our amazing sponsors! Wear whatever makes you jolly and let’s have fun! \nRegister
URL:https://productcoffee.com/event/atlanta-product-management-holiday-party/
CATEGORIES:Special Event
ATTACH;FMTTYPE=image/png:https://productcoffee.com/wp-content/uploads/2023/12/Atlanta-Product-Holiday-Party-2023-Presentation-169.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240110T073000
DTEND;TZID=America/New_York:20240110T090000
DTSTAMP:20260403T153526
CREATED:20240108T133148Z
LAST-MODIFIED:20240110T134421Z
UID:10000021-1704871800-1704877200@productcoffee.com
SUMMARY:Weighing Anchor
DESCRIPTION:Ahoy Product Navigators! \nGet ready to embark on our new series\, “Smooth Sailing: Mastering The Dynamics Of A New Product Role\,” starting with “Weighing Anchor: Checking your (product) lines and Prepping to cast off!” 🚢⚓ \nJoin us Wednesday\, January 10 at 7:30 AM for a vital roundtable voyage. This session is your compass for navigating the early days in a new product role. We’ll chart the course for understanding your new organization’s structure\, key players\, and landscape – crucial for any product management mariner. \nThis isn’t just about keeping afloat; it’s about sailing smoothly towards success. So\, gather your sea legs and join us in charting a course to triumph in your new role. \nRSVP now and prepare to set sail on a journey of product mastery! 🌊🌟 \nRegister
URL:https://productcoffee.com/event/weighing-anchor/
CATEGORIES:Weekly Product Coffee
ATTACH;FMTTYPE=image/png:https://productcoffee.com/wp-content/uploads/2024/01/YouTube-2024.01.10-Smooth-Sailing-Weighing-Anchor.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240117T113000
DTEND;TZID=America/New_York:20240117T130000
DTSTAMP:20260403T153526
CREATED:20240111T204023Z
LAST-MODIFIED:20240111T204227Z
UID:10000022-1705491000-1705496400@productcoffee.com
SUMMARY:All Hands on Deck
DESCRIPTION:We’ve checked our lines\, reviewed the charts and assessed our equipment…Now\, as we hear the call of the open sea\, it’s time to gather our ‘mates’ and identify the unique skills they possess and what roles they play on our crew. \nJoin us Wednesday\, January 17 at 11:30 AM for another on-deck roundtable. Let this session serve as your depthfinder for \n→ Identifying your own who’s who\n→ Understanding team and stakeholder roles and individual drivers\n→ Evaluating best ways to leverage team members unique skills \nDon’t miss this crucial session and be left adrift! Gather your mates and join us to set sail towards success and enjoy high-spirited high-jinks along the way! \nRegister\n[vc_empty_space]
URL:https://productcoffee.com/event/all-hands-on-deck/
CATEGORIES:Weekly Product Coffee
ATTACH;FMTTYPE=image/png:https://productcoffee.com/wp-content/uploads/2024/01/YouTube-2024.01.17-Smooth-Sailing-All-Hands.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240118T180000
DTEND;TZID=America/New_York:20240118T200000
DTSTAMP:20260403T153526
CREATED:20240108T023819Z
LAST-MODIFIED:20240110T142107Z
UID:10000020-1705600800-1705608000@productcoffee.com
SUMMARY:Atlanta Product Happy Hour - January 2024
DESCRIPTION:Join Product Coffee\, ProductCamp Atlanta\, ProductATL\, and Method for a “product people” happy hour at The Brass Tap in Dunwoody! \nGrab a beer\, glass of wine\, cocktail\, mocktail\, soda\, or snack to keep up your strength as you revel in our usual fare of rich\, delicious product talk! The event starts at 6:00 PM – We hope to see you there! \nThis event is for anyone who is responsible for bringing great products to the market. Whether you are a designer\, product manager\, in product development\, marketing or an entrepreneur\, come join us! \nRegister
URL:https://productcoffee.com/event/atlanta-product-happy-hour-january-2024/
CATEGORIES:Happy Hour
ATTACH;FMTTYPE=image/png:https://productcoffee.com/wp-content/uploads/2024/01/Dunwoody-Happy-Hour-V3.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240124T073000
DTEND;TZID=America/New_York:20240124T090000
DTSTAMP:20260403T153526
CREATED:20240118T160443Z
LAST-MODIFIED:20240119T145837Z
UID:10000023-1706081400-1706086800@productcoffee.com
SUMMARY:Office Hours with John Mansour.
DESCRIPTION:John Mansour is the founder and president of Product Management University and one of the world’s leading teachers of B2B and B2B2C Product Management skills. \nJoin us this week for an exclusive session with John who will help you navigate your real world challenges\, issues and curiosities to help you become a stronger product management contributor and leader! \nJohn’s workshops and coaching sessions are available for $1000-$2000 per day\, but this exclusive masterclass will allow you to learn alongside your peers in a fun\, engaging community format for a nominal ticket price. \nThis session is included at no charge for Product Coffee Premium members\, but anyone can join! \nRegister
URL:https://productcoffee.com/event/office-hours-with-john-mansour/
CATEGORIES:Office Hours
ATTACH;FMTTYPE=image/png:https://productcoffee.com/wp-content/uploads/2024/01/YouTube-2024.01.24-Product-Management-Office-Hours.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240126T100000
DTEND;TZID=America/New_York:20240126T120000
DTSTAMP:20260403T153526
CREATED:20240120T214754Z
LAST-MODIFIED:20240120T214754Z
UID:10000024-1706263200-1706270400@productcoffee.com
SUMMARY:Workshop: Charting Your First 90 Days
DESCRIPTION:Experienced product managers know that the first few weeks with a new product and organization are critical to building long term success. Whether you are onboarding with a new company\, have recently been promoted or are just taking on a “”new to you”” product responsibility\, having a clear framework to systematically assess and confidently take the reins is critical. \nIn this professional development workshop for Product Managers\, we’ll \n→ Introduce you to our preferred frameworks for assessment and planning\n→ Evaluate your current understanding and plan for your own product\n→ Build a 90-day plan for onboarding with your new role\, assessing and acting on your most impactful priorities \nRegister
URL:https://productcoffee.com/event/workshop-charting-your-first-90-days/
CATEGORIES:Members Workshop
ATTACH;FMTTYPE=image/png:https://productcoffee.com/wp-content/uploads/2024/01/YouTube-Workshop-2024-01-26-Charting-Your-First-90-Days-.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240131T113000
DTEND;TZID=America/New_York:20240131T130000
DTSTAMP:20260403T153526
CREATED:20240129T185929Z
LAST-MODIFIED:20240129T185929Z
UID:10000025-1706700600-1706706000@productcoffee.com
SUMMARY:Navigating the Know-How
DESCRIPTION:We’ve been busy since we got aboard! We’ve assessed our lines (product lines that is)\, identified and evaluated our potential ‘crew\,’ orientated ourselves and gathered key business insights. Now\, it’s time to identify what that all tells us\, unfurl key themes\, and share across ‘decks.’ \nJoin us Wednesday\, January 31 at 11:30 AM for another townhall aboard the good ship Product Coffee! Let this session serve as your charted course for \nOrganizing your learnings\nIdentifying key themes\nSharing across the organization in a way that builds alignment AND credibility \nDon’t miss this crucial session and get lost at sea! Gather your mates and join us to set sail towards success and enjoy high-spirited (and caffeinated) high-jinks along the way! \nRegister
URL:https://productcoffee.com/event/navigating-the-know-how/
CATEGORIES:Weekly Product Coffee
ATTACH;FMTTYPE=image/png:https://productcoffee.com/wp-content/uploads/2024/01/YouTube-2024.01.31-Smooth-Sailing-Navigating-the-Know-How.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240207T113000
DTEND;TZID=America/New_York:20240207T130000
DTSTAMP:20260403T153526
CREATED:20240206T170734Z
LAST-MODIFIED:20240206T170734Z
UID:10000030-1707305400-1707310800@productcoffee.com
SUMMARY:Off to Market: Market Evaluation & Research
DESCRIPTION:Now that we’ve gotten grounded on our new product\, team\, organization & stakeholders – gotten some key learnings in\, evaluations done and made a plan for additional assessments…it’s time to ensure we’ve got good product-market fit\, and identify further opportunities! \nBut where to start with evaluating our market (or evaluating the market evaluation of your predecessors!)\, and conducting or building a plan for market research? \nRegister
URL:https://productcoffee.com/event/off-to-market-market-evaluation-research/
CATEGORIES:Weekly Product Coffee
ATTACH;FMTTYPE=image/png:https://productcoffee.com/wp-content/uploads/2024/02/YouTube-2024.02.07-Off-to-Market.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240214T073000
DTEND;TZID=America/New_York:20240214T090000
DTSTAMP:20260403T153526
CREATED:20240213T194447Z
LAST-MODIFIED:20240213T194447Z
UID:10000031-1707895800-1707901200@productcoffee.com
SUMMARY:Competitive Intel for PMs: Know What You're 'Up Against'
DESCRIPTION:If you want to win\, you have to beat out the competition. Sounds…logical\, right? But how do you compete when you don’t know…what you’re competing against? Short answer – you don’t. If you want to win\, you have to start by knowing what (or who) you’re ‘up against’. It’s a key step (right after ‘what problem are you solving’ and ‘who are you solving it for’) to get to ultimately developing a winning product strategy. \nRegister
URL:https://productcoffee.com/event/competitive-intel-for-pms-know-what-youre-up-against/
CATEGORIES:Weekly Product Coffee
ATTACH;FMTTYPE=image/png:https://productcoffee.com/wp-content/uploads/2024/02/YouTube-2024.02.14-Competitive-Intel.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240221T113000
DTEND;TZID=America/New_York:20240221T130000
DTSTAMP:20260403T153526
CREATED:20240216T225046Z
LAST-MODIFIED:20240216T225430Z
UID:10000032-1708515000-1708520400@productcoffee.com
SUMMARY:Office Hours with Brian Utz\, VP of Product Management at Sopheon
DESCRIPTION:Join us this week for an exclusive session with Brian Utz\, VP of Product at Sopheon\, who will help you navigate your real world challenges\, issues and curiosities to help you become a stronger product management contributor and leader! \nThis session is included at no charge for Product Coffee Premium members\, but anyone can join! Learn more about Product Coffee Premium and sign up for a free 7 day trial at https://www.productcoffee.com/premium \nOffice Hours sessions are not livestreamed and recordings are only available to Product Coffee Premium members. \nRegister\n\nMeet Brian Utz\n\nAs a seasoned product professional\, Brian has worked in business verticals ranging from Retail to Finance and now helps lead a B2B SaaS company’s product efforts. Through that experience\, he’s seen the best parts of small companies operating in start-up mode and the advantages of the scale large organizations can leverage to benefit their customers. Always with an eye toward innovation\, Brian uses all of this experience and learning to help his team bring the best possible products and experiences to market.
URL:https://productcoffee.com/event/office-hours-with-brian-utz-vp-of-product-management-at-sopheon/
CATEGORIES:Office Hours
ATTACH;FMTTYPE=image/png:https://productcoffee.com/wp-content/uploads/2024/02/YouTube-2024.02.21-Product-Management-Office-Hours.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240222T180000
DTEND;TZID=America/New_York:20240222T200000
DTSTAMP:20260403T153526
CREATED:20240206T170956Z
LAST-MODIFIED:20240216T170350Z
UID:10000027-1708624800-1708632000@productcoffee.com
SUMMARY:Atlanta Area Product Happy Hour - February 2024
DESCRIPTION:Join Product Coffee\, ProductCamp Atlanta\, ProductATL and Resolvit for a “product people” happy hour at The Park Tavern in Midtown Atlanta! \nWe’ll have heavy appetizers and snacks courtesy of our sponsor Resolvit\, so come on out and grab a beer\, glass of wine\, cocktail\, mocktail\, soda\, or snack to keep up your strength as you revel in our usual fare of rich\, delicious product talk! The event starts at 6:00 PM – We hope to see you there! \nThis event is for anyone who is responsible for bringing great products to the market. Whether you are a designer\, product manager\, in product development\, marketing or an entrepreneur\, come join us! \nRegister
URL:https://productcoffee.com/event/atlanta-area-product-happy-hour-february-2024/
CATEGORIES:Happy Hour Event
ATTACH;FMTTYPE=image/png:https://productcoffee.com/wp-content/uploads/2024/02/Product-Happy-Hour-2024.02.15.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240228T073000
DTEND;TZID=America/New_York:20240228T090000
DTSTAMP:20260403T153526
CREATED:20240224T004752Z
LAST-MODIFIED:20240224T004752Z
UID:10000033-1709105400-1709110800@productcoffee.com
SUMMARY:Tying It All Back to Your Current Business Strategy
DESCRIPTION:Now that we’ve reviewed our market fit\, potential opportunities\, and competition it’s time to tie it all back to our current business strategy (how we WIN!)..and of course\, that includes evaluating that strategy to make sure it’s still ‘on the mark’. \nJoin us Wednesday\, February 28 at 7:30 AM for another terrific townhall here at Product Coffee where we’ll lean into bringing all those learnings back together\, determining what they ‘mean’ when it comes to our strategy\, and evaluating ‘where we go from here’. \nDon’t miss it – this session is key to delivering ultimate product success! Gather your favorite note-taking devices and join us for tons of insights as well as caffeinated comraderie along the way! \nRegister
URL:https://productcoffee.com/event/tying-it-all-back-to-your-current-business-strategy/
CATEGORIES:Weekly Product Coffee
ATTACH;FMTTYPE=image/png:https://productcoffee.com/wp-content/uploads/2024/02/YouTube-2024.02.28-Tying-off.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240301T100000
DTEND;TZID=America/New_York:20240301T120000
DTSTAMP:20260403T153526
CREATED:20240227T001336Z
LAST-MODIFIED:20240227T001336Z
UID:10000034-1709287200-1709294400@productcoffee.com
SUMMARY:Workshop: Finding Your (Product Market) Fit
DESCRIPTION:Join us for a deep dive into the heart of successful product management: Finding Your (Product/Market) Fit. This essential 2-hour workshop is tailor-made for product managers looking to navigate the complexities of aligning their products with market demands\, whether you’re fine-tuning an existing product or launching a new one. \nWhat You’ll Learn: \n→ The Fundamentals of Product/Market Fit (PMF): Grasp the core concepts and understand why PMF is the cornerstone of product success.\n→ Top Mistakes to Avoid: Learn the common pitfalls in validating PMF and strategic ways to steer clear of them.\n→ Key Facts and Artifacts: Identify the critical pieces of evidence and artifacts needed to validate your product’s market fit effectively.\n→ PMF Validation Checklist: Walk away with a practical checklist that guides you through the validation process\, ensuring you’re on the right track. \nThis workshop is part of our “Market & Opportunity: Analyzing\, Assessing\, and Evaluating” series\, designed to equip product managers with the knowledge and tools to assess market opportunities and position their products for success. \nWhether you’re polishing an existing gem or shaping a new idea\, understanding how to find and validate your product’s market fit is crucial. Don’t miss this opportunity to learn from the experts\, avoid common mistakes\, and apply proven strategies to your product management process. \nRegister now and secure your spot in this transformative workshop! Join us virtually on Friday\, March 1\, at 10 AM ET. Open to all who are eager to learn\, grow\, and lead their products to success. \nRegister
URL:https://productcoffee.com/event/workshop-finding-your-product-market-fit/
CATEGORIES:Members Workshop
ATTACH;FMTTYPE=image/png:https://productcoffee.com/wp-content/uploads/2024/02/YouTube-Workshop-2024-02-23-Finding-Your-Fit.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240306T113000
DTEND;TZID=America/New_York:20240306T130000
DTSTAMP:20260403T153526
CREATED:20240304T130043Z
LAST-MODIFIED:20240306T145800Z
UID:10000035-1709724600-1709730000@productcoffee.com
SUMMARY:Value Propositions: Crafting\, Testing and Revitalizing Your Core Offer
DESCRIPTION:Join us on Wednesday\, March 6 at 11:30 AM for the first session in our series\, “Value Propositions & Marketing Strategies” with this installment focusing on “Value Propositions: Crafting\, Testing\, and Revitalizing Your Core Offer.” This town hall is an opportunity for forward-thinking product managers to converge\, share\, and learn from collective experiences in navigating the complex landscape of value propositions. \nCrafting a value proposition that resonates\, influences\, and adapts is no small feat. It requires insight\, foresight\, and a dash of creativity. In this town hall\, we’ll dive into the heart of what makes a value proposition not just good\, but GREAT! \nWe’ll explore together\, through shared experiences and insights\, how to: \n→ Align Value Propositions with Strategic Vision:\nAligning your value proposition with your company’s strategic goals can amplify impact and drive growth. \n→ Lead and Influence Across Teams:\nChampioning your product across diverse teams and stakeholders is key to securing the buy-in that propels your product forward. \n→ Foster Innovation and Stay Agile:\nKeeping your value proposition fresh in the face of evolving market demands and technological advances \nRegister
URL:https://productcoffee.com/event/value-propositions-crafting-testing-and-revitalizing-your-core-offer/
CATEGORIES:Weekly Product Coffee
ATTACH;FMTTYPE=image/png:https://productcoffee.com/wp-content/uploads/2024/03/YouTube-Value-Propositions-2024.03.06.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240313T073000
DTEND;TZID=America/New_York:20240313T090000
DTSTAMP:20260403T153526
CREATED:20240310T225506Z
LAST-MODIFIED:20240310T225506Z
UID:10000044-1710315000-1710320400@productcoffee.com
SUMMARY:Office Hours with Emilia Korczynska
DESCRIPTION:This month we are pivoting into a deeper view of our Value Proposition and Marketing Strategy with none other than Emilia Korcynska\, Head of Marketing at Userpilot. We’ll be answering your questions about how the best product managers work with their marketing teams to collaborate and craft a strong value proposition and then create alignment with the company and market. \nBring your own challenges and questions to this intimate forum and take away insights that will propel you forward in your career as a product leader. \nThis session is included at no charge for Product Coffee Premium members\, but anyone can join! Learn more about Product Coffee Premium and sign up for a free 7 day trial at https://www.productcoffee.com/premium \nOffice Hours sessions are not livestreamed and recordings are only available to Product Coffee Premium members. \nRegister
URL:https://productcoffee.com/event/office-hours-with-emilia-korczynska/
CATEGORIES:Office Hours
ATTACH;FMTTYPE=image/png:https://productcoffee.com/wp-content/uploads/2024/03/YouTube-Office-Hours-with-Emilia-Korczynska.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240320T113000
DTEND;TZID=America/New_York:20240320T130000
DTSTAMP:20260403T153526
CREATED:20240314T215746Z
LAST-MODIFIED:20240319T225638Z
UID:10000045-1710934200-1710939600@productcoffee.com
SUMMARY:Creating a Winning Marketing Framework
DESCRIPTION:Developing an effective marketing strategy centered around your value proposition can be challenging… \nHowever\, the key to success lies in understanding how to structure your marketing framework to reach your target audience\, based on those core components of your value proposition (such as unique benefits\, market position\, and pricing). \nJoin us to delve into how to build a marketing strategy and framework around your unique value proposition\, consider distribution channels that maximize reach\, and tailor your messaging to your audience – ensuring that you provide valuable information that actually resonates\, resulting in WINS! \nThis event is free for our community members! Join Product Coffee today! \nRegister
URL:https://productcoffee.com/event/creating-a-winning-marketing-framework/
CATEGORIES:Weekly Product Coffee
ATTACH;FMTTYPE=image/png:https://productcoffee.com/wp-content/uploads/2024/03/YouTube-2024.03.20-Creating-A-Winning-Marketing-Framework-.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240321T180000
DTEND;TZID=America/New_York:20240321T200000
DTSTAMP:20260403T153526
CREATED:20240304T130151Z
LAST-MODIFIED:20240304T130151Z
UID:10000029-1711044000-1711051200@productcoffee.com
SUMMARY:Atlanta Area Product Management Happy Hour - Alpharetta Edition - March 2024
DESCRIPTION:Join Product Coffee\, ProductCamp Atlanta\, ProductATL for a “product people”” happy hour at The Village Tavern in Alpharetta! \nGrab a beer\, glass of wine\, cocktail\, mocktail\, soda\, or snack to keep up your strength as you revel in our usual fare of rich\, delicious product talk! The event starts at 6:00 PM – We hope to see you there! \nThis event is for anyone who is responsible for bringing great products to the market. Whether you are a designer\, product manager\, in product development\, marketing or an entrepreneur\, come join us! \nRegister
URL:https://productcoffee.com/event/atlanta-area-product-management-happy-hour-alpharetta-edition-march-2024/
CATEGORIES:Happy Hour Event
ATTACH;FMTTYPE=image/png:https://productcoffee.com/wp-content/uploads/2024/01/Alpharetta-Product-Happy-Hour-2024.03.21-Presentation.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240327T073000
DTEND;TZID=America/New_York:20240327T090000
DTSTAMP:20260403T153526
CREATED:20240320T011328Z
LAST-MODIFIED:20240320T122851Z
UID:10000046-1711524600-1711530000@productcoffee.com
SUMMARY:Marketing Strategy: Your Competitive Advantage Game Plan
DESCRIPTION:Now that we’ve reviewed our value proposition\, made necessary updates\, and revisited our existing marketing framework – it’s time to re-align to our overall marketing strategy (how we WIN!)..and of course\, that includes evaluating that strategy to make sure it’s still ‘on target’. \nJoin us Wednesday\, March 27 at 7:30 AM for another terrific townhall here at Product Coffee where we’ll lean into bringing all those learnings back together\, determining what they ‘mean’ when it comes to our marketing plan and evaluating ‘where we go from here’. \nDon’t miss it – this session is key to delivering ultimate product success! Gather your favorite note-taking devices and join us for tons of insights as well as caffeinated camaraderie along the way! \nRegister
URL:https://productcoffee.com/event/marketing-strategy-your-competitive-advantage-game-plan/
CATEGORIES:Weekly Product Coffee
ATTACH;FMTTYPE=image/png:https://productcoffee.com/wp-content/uploads/2024/03/YouTube-Marketing-Strategies-2024.03.27.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240329T100000
DTEND;TZID=America/New_York:20240329T120000
DTSTAMP:20260403T153526
CREATED:20240310T225726Z
LAST-MODIFIED:20240318T114554Z
UID:10000043-1711706400-1711713600@productcoffee.com
SUMMARY:Craft & Convey: The Essential Product Value Proposition Workshop
DESCRIPTION:Are you a product manager looking to sharpen your leadership and strategic positioning? Join us for a pivotal 2-hour workshop\, part of our “Value Propositions & Marketing Strategy” series.\nWhy Attend?\nMany product managers grapple with articulating a crisp\, clear\, and consistent value proposition\, making it challenging to align teams and secure support. This workshop is designed to transform that vague understanding into a compelling narrative\, ensuring your value proposition resonates both internally and with customers. Mastering this not only enhances product alignment and investment but significantly propels your career forward\, positioning you as a decisive leader and strategic asset. \nWhat You’ll Gain: \n→ A Proven Framework: Learn to define your product’s value proposition based on deep customer insights\, addressing their needs\, goals\, and challenges.\n→ Engagement Strategies: Discover how to effectively bring stakeholders into the conversation\, creating alignment and support for your vision.\n→ Communication Clarity: Develop the confidence to clearly communicate your product’s value\, gaining valuable feedback from customers and securing internal investment.\n→ Leadership and Influence: Elevate your leadership skills by leading discussions that advance your career and your product’s success. \nThis session is crucial for those who wish to clearly articulate and sell their product’s value proposition. Through interactive discussions\, practical exercises\, and a focus on real-world application\, you’ll leave with a digital toolkit\, a framework for ongoing iteration\, and a value proposition statement ready to test and refine with your team. \nElevate Your Product Management Career: \nDon’t miss this opportunity to align your product’s story with market needs and propel your career as a product management leader. Secure your spot in “Craft & Convey” and start leading with a clear\, impactful value proposition today! \nThis workshop is free for Product Coffee Premium Members. Members log in here to register! \nAttend for free with a free trial of Product Coffee Premium! \nRegister
URL:https://productcoffee.com/event/craft-convey-the-essential-product-value-proposition-workshop/
CATEGORIES:Members Workshop
ATTACH;FMTTYPE=image/png:https://productcoffee.com/wp-content/uploads/2024/03/YouTube-Workshop-Craft-Convey.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240403T113000
DTEND;TZID=America/New_York:20240403T130000
DTSTAMP:20260403T153526
CREATED:20240401T014006Z
LAST-MODIFIED:20240401T014006Z
UID:10000047-1712143800-1712149200@productcoffee.com
SUMMARY:What Product Strategy Is\, and What It's Not
DESCRIPTION:You’ve probably heard ‘bringing a product to life is just like being a parent’ or some similar analogy. And that’s because\, just like holding that first sonogram photo – Product strategy is about imagining the future of your product: What offering will it become? Who will it benefit? How will it create value? \nProduct strategy is not a static\, fixed statement or document that you create for a brand new product. It evolves and changes as your product grows and matures. But how do we know if we have…a good one? \nLet’s start by digging into what strategy IS and what it’s NOT! \nJoin us Wednesday\, April 3rd at 11:30 AM for another terrific townhall here at Product Coffee where we’ll lean in hard and learn from our colleagues and peers on the topic! \nRegister
URL:https://productcoffee.com/event/what-product-strategy-is-and-what-its-not/
CATEGORIES:Weekly Product Coffee
ATTACH;FMTTYPE=image/png:https://productcoffee.com/wp-content/uploads/2024/03/YouTube-Strategy-Is-and-Isnt-2024.04.03-.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240410T073000
DTEND;TZID=America/New_York:20240410T090000
DTSTAMP:20260403T153526
CREATED:20240407T222854Z
LAST-MODIFIED:20240408T150107Z
UID:10000062-1712734200-1712739600@productcoffee.com
SUMMARY:Analytics & Product Strategy - A Power Team-Up
DESCRIPTION:How do you ensure your product strategy is rooted in real customer and market needs and then align your efforts to genuine problem-solution fit\, versus hypothetical assumptions? \nWe know customer insights are key\, along with thorough competitive analysis – but what are some ways of evaluating that information and truly incorporating into our ongoing product strategy? What role do product analytics play and how can we leverage them for better clarity on where you are\, where you want to go\, and how to get there? \nJoin us on Wednesday\, April 10 at 7:30 AM for a fantastic panel to learn tips\, tricks\, and loads of real-world stories and insights on how to do just that! \nDon’t miss this awesome session with experienced product thought leaders. Gather anyone interested in successful strategy and join us to chart a path to success (even in uncharted waters)! \nThis event is included for free with a Product Coffee Premium membership. If you aren’t already a member\, join today! \n \nRegister
URL:https://productcoffee.com/event/analytics-product-strategy-a-power-team-up/
CATEGORIES:Weekly Product Coffee
ATTACH;FMTTYPE=image/png:https://productcoffee.com/wp-content/uploads/2024/04/YouTuibe-Analytics-Product-Strategy.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240412T120000
DTEND;TZID=America/New_York:20240412T130000
DTSTAMP:20260403T153526
CREATED:20240408T151200Z
LAST-MODIFIED:20240408T215456Z
UID:10000063-1712923200-1712926800@productcoffee.com
SUMMARY:Untrapping Product Teams and Nailing Product Strategy with David Pereira
DESCRIPTION:Join Jason for a live interview with David Pereira\, a leading voice in product strategy\, on April 12 at Noon EDT. As we anticipate the June 7 release of ‘Untrapping Product Teams\,’ David will share strategies to propel product teams toward unparalleled success. This is a great opportunity for product management professionals to gain early insights and directly engage with David. \nDon’t miss out—follow Product Coffee on LinkedIn or YouTube for this exclusive session. Prepare your questions and be part of a dynamic conversation shaping the future of product management.
URL:https://productcoffee.com/event/untrapping-product-teams-and-nailing-product-strategy-with-david-pereira/
CATEGORIES:Live Stream
ATTACH;FMTTYPE=image/png:https://productcoffee.com/wp-content/uploads/2024/04/YouTube-Product-Strategy-and-Untrapping-Product-Teams.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240416T150000
DTEND;TZID=America/New_York:20240416T160000
DTSTAMP:20260403T153526
CREATED:20240403T142027Z
LAST-MODIFIED:20240403T143529Z
UID:10000061-1713279600-1713283200@productcoffee.com
SUMMARY:Ask a Product Coach
DESCRIPTION:Join us for a LIVE Q&A session on LinkedIn Live\, featuring Product Coffee founder Jason Brett\, and our very own founders – coaching veterans Jackie and Gabby. \nThis AMA-style event is your chance to get all your burning questions answered: \n➡️️ How do I transition from product manager to coach/consultant?\n➡️️ What are the key skills and experience I need to succeed?\n➡️️ Building your client base: Strategies and best practices.\n➡️️ Building a sustainable\, fulfilling independent career as a product coach/consultant. \nTuesday\, April 16th at 3:00 PM EST ⏰ Don’t miss out! \nhashtag#ProductManagement hashtag#Coaching hashtag#Career hashtag#AskMeAnything \n \n \nRegistration for Ask a Product Coach will open soon. Join our Free or Premium community to be notified as soon as it does! \nSign Up To Be Notified
URL:https://productcoffee.com/event/ask-a-product-coach/
CATEGORIES:Live Stream
ATTACH;FMTTYPE=image/png:https://productcoffee.com/wp-content/uploads/2024/04/Product-Coffee-The-Brave-Start-Live.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240417T113000
DTEND;TZID=America/New_York:20240417T130000
DTSTAMP:20260403T153526
CREATED:20240411T180047Z
LAST-MODIFIED:20240411T180047Z
UID:10000059-1713353400-1713358800@productcoffee.com
SUMMARY:Office Hours With John Field
DESCRIPTION:Hey Product Coffee crew! Ready to dive deep into the world of product management with a leader who’s seen it all? This month\, we’re super excited to bring you an office hours session with none other than John Field\, VP of Product Management at Talogy. \nJohn’s journey has taken him from engineering marvels at LEGO to pioneering smart sensors and robotics\, and now\, leading the charge in technology that helps companies find\, build and grow the best talent. He’s a master at marrying business goals with user feedback to craft products that don’t just meet needs—they make users happy and drive serious revenue. \nWith leadership roles at Terminus\, Message Gears\, and Silverpop (yep\, he was there when IBM came calling)\, John knows a thing or two about steering the product ship through smooth and stormy waters alike. His approach? A perfect mix of strategy\, gut instinct\, and hardcore data. And the best part? He’s all about getting in the trenches with his team to make magic happen. \nJoin us for a no-holds-barred session where you can ask John your toughest questions in a safe\, supportive space. Whether you’re wrestling with roadmap woes or looking for insights on leading your product team to victory\, John’s got you covered. \nThis is your chance to get up close and personal with a product leader who’s not just about talking the talk—he’s walked the walk in some of the most exciting fields out there. \nThis session is totally on the house for Product Coffee Premium members. Not a member yet? No sweat\, everyone’s welcome! Check out how you can join the fun and unlock a treasure trove of product wisdom. \nRemember\, these office hours are a safe space—no livestreams\, no recordings for the outside world. Just real talk\, real advice\, and real solutions. Can’t wait to see you there! \n\nThis event is included for free with a Product Coffee Premium membership. If you aren’t already a member\, join today! \n  \nRegister
URL:https://productcoffee.com/event/office-hours-with-john-field/
CATEGORIES:Office Hours
ATTACH;FMTTYPE=image/png:https://productcoffee.com/wp-content/uploads/2024/04/YouTube-Office-Hours-with-John-Field.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240418T180000
DTEND;TZID=America/New_York:20240418T200000
DTSTAMP:20260403T153526
CREATED:20240401T162522Z
LAST-MODIFIED:20240404T000645Z
UID:10000057-1713463200-1713470400@productcoffee.com
SUMMARY:Atlanta Area Product Happy Hour - Dunwoody April 2024
DESCRIPTION:Spring has sprung and it’s time to get together with your product management friends for a couple of drinks and some great eats! Join Product Coffee\, ProductCamp Atlanta and ProductATL at The Brass Tap in Dunwoody for our monthly gathering of friends and colleagues. \nThis event is included for free with a Product Coffee Premium membership. If you aren’t already a member\, join today! \n \nRegister
URL:https://productcoffee.com/event/atlanta-area-product-happy-hour-dunwoody-april-2024/
CATEGORIES:Happy Hour Event
ATTACH;FMTTYPE=image/png:https://productcoffee.com/wp-content/uploads/2024/04/YouTube-Product-Happy-Hour-2024.04.18.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240424T073000
DTEND;TZID=America/New_York:20240424T090000
DTSTAMP:20260403T153526
CREATED:20240418T203647Z
LAST-MODIFIED:20240422T135402Z
UID:10000066-1713943800-1713949200@productcoffee.com
SUMMARY:Strategy: By Portfolio\, or Product
DESCRIPTION:The last thing any product manager wants is to have the value of their product strategy called into question. The next thing that’s even more uncomfortable is feeling defenseless when someone is trying to change your strategic priorities on a whim… \nJoin us for the wrap-up session of our April ‘Product Strategy’ series here at Product Coffee\, where we’ll review and discuss a real-world example of a portfolio strategy with industry expert and product evangelist\, John Mansour of Product Management University! You’ll see first-hand how getting this ‘right’ creates a foundation that makes it easier your entire team of product managers to set strategic priorities for each product. \nThe end game? The value will never be questioned\, and having your priorities changed on a whim gets a lot more difficult. \nNow that’s WINNING! Don’t miss it – Register NOW! \nThis event is included for free with a Product Coffee Premium membership. If you aren’t already a member\, join today! \n \nRegister
URL:https://productcoffee.com/event/strategy-by-portfolio-or-product/
CATEGORIES:Weekly Product Coffee
ATTACH;FMTTYPE=image/png:https://productcoffee.com/wp-content/uploads/2024/04/YouTube-By-Portfolio-or-By-Product.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240426T100000
DTEND;TZID=America/New_York:20240426T120000
DTSTAMP:20260403T153526
CREATED:20240403T143312Z
LAST-MODIFIED:20240403T143941Z
UID:10000060-1714125600-1714132800@productcoffee.com
SUMMARY:Workshop: Crafting a Product Strategy That Works
DESCRIPTION:Good product strategy simplifies decision-making\, enabling teams to deliver value sooner. Bad product strategy creates confusion and entraps teams – keeping them running in circles. \nHow do you know which you have? Quick check – If you answer yes to any of the following questions\, this workshop is for you:\n→ Does prioritization seem all-consuming and never-ending?\n→ Do your teams lack a shared understanding of what matters most right now?\n→ Is product strategy a myth that everyone hears about\, but no one sees?\n→ Are you tired of extensive discussions about work instead of actually doing it?\n→ Have you lost the true meaning of what you’re working on? \nSo…you could use some product strategy help. Never fear – you’re in good company and we’ll get you sorted right out! \nWhat you will get from this workshop:\n→ Understanding of what both good and bad strategy look like\n→ Core aspects of a sound strategy\n→ Templates to utilize and put into action immediately\n→ Hands-on exercises with direct feedback\n→ Open Q/A on those deep strategy questions you have\, but have never had the chance to ask! \nThis event is included for free with a Product Coffee Premium membership. If you aren’t already a member\, join today! \n \nRegister
URL:https://productcoffee.com/event/workshop-crafting-a-product-strategy-that-works/
CATEGORIES:Members Workshop
ATTACH;FMTTYPE=image/png:https://productcoffee.com/wp-content/uploads/2024/04/YouTube-Crafting-A-Product-Strategy-That-Works-2024.04.26-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240501T113000
DTEND;TZID=America/New_York:20240501T130000
DTSTAMP:20260403T153526
CREATED:20240429T044109Z
LAST-MODIFIED:20240429T221844Z
UID:10000067-1714563000-1714568400@productcoffee.com
SUMMARY:Crossing the Design Divide: A New Dimension in Product Management
DESCRIPTION:Welcome to the launch of our Design and Innovation Series for May 2024\, starting with “Crossing the Design Divide: A New Dimension in PM.” This session is dedicated to unraveling the art and science of integrating superior design into product strategy and development. \nDive into our townhall discussion where you’ll hear (and share) perspectives on the essence of the design mindset and its pivotal role in product management. Learn from the insights of your peers and industry experts on how to foster a productive collaboration between product managers and design teams to deliver unparalleled value to your users. \nTopics we’ll discuss:\n→ The Essence of Design Mindset in Product Management\n→ Bridging Communication Gaps\n→ Mastering Collaboration \nThis event is included for free with a Product Coffee Premium membership. If you aren’t already a member\, join today! \n \nRegister
URL:https://productcoffee.com/event/crossing-the-design-divide-a-new-dimension-in-pm/
CATEGORIES:Weekly Product Coffee
ATTACH;FMTTYPE=image/png:https://productcoffee.com/wp-content/uploads/2024/04/YouTube-Crossing-The-Design-Divide-2024.04.29.png
END:VEVENT
END:VCALENDAR