BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Product Coffee - ECPv6.15.13//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:Product Coffee
X-ORIGINAL-URL:https://productcoffee.com
X-WR-CALDESC:Events for Product Coffee
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:America/New_York
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20240310T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20241103T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20250309T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20251102T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20260308T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20261101T060000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250604T113000
DTEND;TZID=America/New_York:20250604T130000
DTSTAMP:20260902T062916
CREATED:20250602T012013Z
LAST-MODIFIED:20250602T012013Z
UID:10000161-1749036600-1749042000@productcoffee.com
SUMMARY:Grounds for Discussion - Are Personas Even Useful Anymore?
DESCRIPTION:It’s 2025 and your persona doc might be collecting more dust than insight. This week\, we’re asking the big question: Are personas even useful anymore? Or have they been replaced by archetypes\, jobs-to-be-done\, or just vibes?\nWe’ll explore how top PMs are thinking about customer understanding—and what’s actually working in the field.\nBut that’s not all.\nWe’re also digging into a common career dilemma: Is it better to go deep in one industry or wide across many? We’ll unpack the pros\, cons\, and real talk around building horizontal vs. vertical product expertise.\nGrounds for Discussion is our signature blend of roundtable and town hall—an open\, engaging space where product thinkers\, leaders\, and builders gather to explore the questions that matter most to our community. No slide decks. No rehearsed answers. Just thoughtful dialogue over coffee (or whatever fuels you) with experts and executives who’ve been there.\nWhether it’s career transitions\, discovery struggles\, team dynamics\, or strategic clarity\, we dig into the real stuff—with coffee in hand and curiosity on tap.\nIt’s one more way we live our mission: to help product professionals grow faster and deliver exceptional market value—together. \n\n\nThis event is included for free with a Product Coffee Premium membership. If you aren’t already a member\, join today! \n  \nRegister
URL:https://productcoffee.com/event/grounds-for-discussion-are-personas-even-useful-anymore/
CATEGORIES:Weekly Product Coffee
ATTACH;FMTTYPE=image/png:https://productcoffee.com/wp-content/uploads/2025/06/YouTube-Grounds-for-Discussion-June-4-2025.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250611T073000
DTEND;TZID=America/New_York:20250611T090000
DTSTAMP:20260902T062916
CREATED:20250609T222424Z
LAST-MODIFIED:20250609T222424Z
UID:10000162-1749627000-1749632400@productcoffee.com
SUMMARY:Think Like an Innovator - Habits That Set Great PMs Apart
DESCRIPTION:What separates breakthrough product thinkers from the rest? Hint: it’s not just intuition or luck. In this session\, we’re diving into 10 practical\, repeatable habits that top product innovators use to unlock bold ideas—and deliver results. You’ll get a curated list (with real-world examples) and we’ll go deep on a few that are surprisingly doable and wildly effective. \n✨ Learn how to consistently spot high-leverage problems before anyone else  \n✨ Use lightweight rituals to keep creativity flowing and feedback sharp  \n✨ Steal (and adapt) routines from PMs who repeatedly ship the extraordinary   \nWhether you’re looking to uplevel your thinking or reinvigorate your team\, this is your caffeine-fueled playbook. \n\n\nThis event is included for free with a Product Coffee Premium membership. If you aren’t already a member\, join today! \n  \nRegister
URL:https://productcoffee.com/event/think-like-an-innovator-habits-that-set-great-pms-apart/
CATEGORIES:Weekly Product Coffee
ATTACH;FMTTYPE=image/png:https://productcoffee.com/wp-content/uploads/2025/06/YouTube-Think-Like-an-Innovator.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250618T113000
DTEND;TZID=America/New_York:20250618T130000
DTSTAMP:20260902T062916
CREATED:20250610T223325Z
LAST-MODIFIED:20250616T234405Z
UID:10000163-1750246200-1750251600@productcoffee.com
SUMMARY:Protect Your Peace! Getting Unstuck with Difficult Stakeholders
DESCRIPTION:Ever find yourself stuck in a loop of frustration with a stakeholder who just won’t budge? You’ve tried to communicate clearly\, you’ve done your homework\, and the dynamic still feels draining. \nThis workshop isn’t about fixing your stakeholders or convincing them to do things your way. Instead\, it’s about finding your footing when things feel stuck\, staying grounded in your own values\, and learning how to navigate tough dynamics as the leader you want to be. \nJoin Sam Duong Woloszynski and Toby Johnson for a hands-on session focused on self-leadership under pressure. Together\, we’ll explore how to: \n– Use a simple self-coaching tool to reset and reframe challenging moments\n– Work skillfully with stuckness – without forcing resolution or momentum\n– Show up with integrity and a collaborative mindset\, even when others don’t \nThis session is for anyone who wants to protect their peace\, get unhooked from reactive patterns\, and make thoughtful choices as a product leader. \nThis event is included for free with a Product Coffee Premium membership. If you aren’t already a member\, join today! \n \nRegister
URL:https://productcoffee.com/event/protect-your-peace-getting-unstuck-with-difficult-stakeholders/
CATEGORIES:Weekly Product Coffee
ATTACH;FMTTYPE=image/png:https://productcoffee.com/wp-content/uploads/2025/06/YouTube-Protect-Your-Peace.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250619T170000
DTEND;TZID=America/New_York:20250619T190000
DTSTAMP:20260902T062916
CREATED:20250613T231144Z
LAST-MODIFIED:20250618T224011Z
UID:10000165-1750352400-1750359600@productcoffee.com
SUMMARY:Atlanta Product Happy Hour - June 2025 - Atlanta
DESCRIPTION:This June\, we’re doing happy hour with heart. Join us for a special Juneteenth edition of the Atlanta Product Management Happy Hour\, hosted by ProductCamp Atlanta\, the BPM Product Community\, Women in Product and Product Coffee.\nJuneteenth is the day we celebrate all Americans truly being free—a moment to honor the past\, reflect on progress\, and connect around a shared vision for the future.\nSo we’re bringing the Atlanta product community together to do what we do best: make new connections\, swap stories\, and raise a glass to the people building what’s next. Whether you’re a product manager\, founder\, UXer\, marketer\, or just product-curious—this is your invite to come vibe with us. \n💬 Real talk\, good food\, great people.\n🍴 Complimentary appetizers provided by our friends at Method\n🍹 Cash bar\, camp-style connections\, and plenty of good energy \nBring your curiosity\, your stories\, and your crew—we’ll bring the snacks and the spark. \nRSVP now and celebrate Juneteenth with your product people. \n \nRegister
URL:https://productcoffee.com/event/atlanta-product-happy-hour-june-2025-atlanta/
CATEGORIES:Happy Hour Event
ATTACH;FMTTYPE=image/png:https://productcoffee.com/wp-content/uploads/2025/06/YouTube-Atlanta-Happy-Hour-June-2025-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250625T073000
DTEND;TZID=America/New_York:20250625T090000
DTSTAMP:20260902T062916
CREATED:20250613T211306Z
LAST-MODIFIED:20250613T211306Z
UID:10000164-1750836600-1750842000@productcoffee.com
SUMMARY:AI\, Beer and Product Support Group
DESCRIPTION:Everyone wants AI. Few know what that actually means. Enter Misha Sulpovar\, who’s been building AI products since before ChatGPT had a fan club. This session is part confessional\, part tactical deep-dive—and yes\, we’re acknowledging that 7:30 AM beer might mean non-alcoholic.\n✨ How to move beyond chatbot bandaids and build with AI for the long run\n ✨ Why product teams need a shared language for AI—even if you’re not “technical”\n ✨ The weird\, wonderful pressure of being “the AI person” in every room\nAbout Misha:\n Misha Sulpovar is VP of AI Products at Cherre and the Founder & CEO of PromptOwl.ai\, where he’s building tools that help product leaders and teams navigate the generative AI landscape with clarity and confidence. He’s led AI delivery at IBM\, ADP\, and CareerBuilder\, blending agile strategy with deep data expertise to turn AI hype into measurable value. Equal parts strategist and builder\, Misha is obsessed with practical\, applied innovation—and helping product teams thrive in the AI era. \n\n\nThis event is included for free with a Product Coffee Premium membership. If you aren’t already a member\, join today! \n  \nRegister
URL:https://productcoffee.com/event/ai-beer-and-product-support-group/
CATEGORIES:Weekly Product Coffee
ATTACH;FMTTYPE=image/png:https://productcoffee.com/wp-content/uploads/2025/06/YouTube-AI-Beer-and-Product-Support.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250627T110000
DTEND;TZID=America/New_York:20250627T130000
DTSTAMP:20260902T062916
CREATED:20250618T134544Z
LAST-MODIFIED:20250618T134544Z
UID:10000166-1751022000-1751029200@productcoffee.com
SUMMARY:Why Customer Interviews Suck--And How Smart PMS Fix Them
DESCRIPTION:Customer interviews are one of the most powerful tools in a product manager’s toolkit—and also one of the most misused. Too often\, they’re awkward\, aimless\, or just plain unproductive—for both the PM and the participant. \nIn this hands-on Product Coffee workshop\, we’ll break down why customer interviews often fall flat—and walk through a simple\, repeatable approach to make them actually drive your roadmap. \nYou’ll get the Product Coffee Interview Planning Canvas and build your own real interview plans during the session. You’ll also leave with a list of people to talk to—and a clear plan for how to make those conversations worth everyone’s time. \nWhether you’re great at talking to customers or still feel a little awkward doing it\, this session will help you shift from polite chats to insight-rich conversations that spark real product innovation. \n\n\nThis event is included for free with a Product Coffee Premium membership. If you aren’t already a member\, join today! \n  \nRegister
URL:https://productcoffee.com/event/why-customer-interviews-suck-and-how-smart-pms-fix-them/
CATEGORIES:Members Workshop
ATTACH;FMTTYPE=image/png:https://productcoffee.com/wp-content/uploads/2025/06/YouTube-Why-Customer-Interviews-Suck.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250709T073000
DTEND;TZID=America/New_York:20250709T090000
DTSTAMP:20260902T062916
CREATED:20250703T150710Z
LAST-MODIFIED:20250703T150710Z
UID:10000167-1752046200-1752051600@productcoffee.com
SUMMARY:The Data Interpretation Gap
DESCRIPTION:Data is everywhere\, but insight is rare. This session explores how meaning is constructed through three interconnected layers: analytics\, interpretation\, and synthesis. You’ll learn how the same data point can yield multiple—and sometimes contradictory—conclusions depending on how it’s framed and combined with other information. We’ll break down the differences between descriptive and diagnostic analytics\, but more importantly\, we’ll show how data interpretation is the hidden force shaping every decision you make—and the critical gap standing between you and better product outcomes.\nWhile all three components—analytics\, interpretation\, and synthesis—are important\, interpretation is the most influential:\n→ Analytics reveals what is there\n→ Interpretation determines what it means\n→ Synthesis connects it to what else we know\nYou can have perfect data and flawless analytics\, but if the interpretation is off\, the conclusions—and outcomes—will be too.\nInterpretation is what introduces judgment\, context\, bias\, and meaning into the system. It’s where decisions begin to take shape.\nAt the core of this session is the SCOPE framework: Spot\, Compare\, Orient\, Probe\, Execute—a powerful tool for interpreting and reconciling data across use cases.\nYou’ll learn:\n✅ Why flawless analytics still lead to bad decisions\n✅ How smart PMs make meaning—not just reports\n✅ A simple but powerful method to move from scattered signals to strategic clarity\nBy the end\, you’ll walk away with a repeatable way to move beyond surface-level summaries into decisions grounded in nuance\, context\, and relevance. \n\n\nThis event is included for free with a Product Coffee Premium membership. If you aren’t already a member\, join today! \n  \nRegister
URL:https://productcoffee.com/event/the-data-interpretation-gap/
CATEGORIES:Weekly Product Coffee
ATTACH;FMTTYPE=image/avif:https://productcoffee.com/wp-content/uploads/2025/07/YouTube-The-Data-Interpretation-Gap-png-rp03Ol.tmp_.avif
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250711T130000
DTEND;TZID=America/New_York:20250711T150000
DTSTAMP:20260902T062916
CREATED:20250707T202723Z
LAST-MODIFIED:20250707T202723Z
UID:10000170-1752238800-1752246000@productcoffee.com
SUMMARY:Why Customer Interviews Suck--And How Smart PMS Fix Them (Rescheduled)
DESCRIPTION:Customer interviews are one of the most powerful tools in a product manager’s toolkit—and also one of the most misused. Too often\, they’re awkward\, aimless\, or just plain unproductive—for both the PM and the participant. \nIn this hands-on Product Coffee workshop\, we’ll break down why customer interviews often fall flat—and walk through a simple\, repeatable approach to make them actually drive your roadmap. \nYou’ll get the Product Coffee Interview Planning Canvas and build your own real interview plans during the session. You’ll also leave with a list of people to talk to—and a clear plan for how to make those conversations worth everyone’s time. \nWhether you’re great at talking to customers or still feel a little awkward doing it\, this session will help you shift from polite chats to insight-rich conversations that spark real product innovation. \n\n\nThis event is included for free with a Product Coffee Premium membership. If you aren’t already a member\, join today! \n  \nRegister
URL:https://productcoffee.com/event/why-customer-interviews-suck-and-how-smart-pms-fix-them-rescheduled/
CATEGORIES:Members Workshop
ATTACH;FMTTYPE=image/avif:https://productcoffee.com/wp-content/uploads/2025/07/YouTube-Why-Customer-Interviews-Suck-png-96gHYS.tmp_.avif
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250716T113000
DTEND;TZID=America/New_York:20250716T130000
DTSTAMP:20260902T062916
CREATED:20250714T014834Z
LAST-MODIFIED:20250714T014834Z
UID:10000171-1752665400-1752670800@productcoffee.com
SUMMARY:Grounds for Discussion - PMing Through the Plot Twist
DESCRIPTION:Reorgs\, new bosses\, sudden exits\, investor shakeups—just another Tuesday in product. When the leadership structure shifts\, PMs are often left with more questions than clarity. But these moments of uncertainty? They’re also huge opportunities to lead\, influence\, and create value. \nLet’s talk about how to stay focused\, earn trust\, and crush it when everything around you is changing. \n\n\nThis event is included for free with a Product Coffee Premium membership. If you aren’t already a member\, join today! \n  \nRegister
URL:https://productcoffee.com/event/grounds-for-discussion-pming-through-the-plot-twist/
CATEGORIES:Weekly Product Coffee
ATTACH;FMTTYPE=image/avif:https://productcoffee.com/wp-content/uploads/2025/07/YouTube-PMing-Through-The-Plot-Twist-CdQuOG.avif
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250717T170000
DTEND;TZID=America/New_York:20250717T190000
DTSTAMP:20260902T062916
CREATED:20250702T180119Z
LAST-MODIFIED:20250702T180119Z
UID:10000168-1752771600-1752778800@productcoffee.com
SUMMARY:Atlanta Product Happy Hour -- July 2025 -- Midtown
DESCRIPTION:ProductCamp Atlanta\, BPM Product Community\, Atlanta Women in Product\, and Product Coffee are teaming up to host a can’t-miss summer happy hour at PrizePicks HQ\, right in the heart of Atlanta’s tech scene.\nThis is your chance to connect with fellow product managers\, founders\, and tech professionals in a fun\, relaxed setting. Whether you’re here to grow your network\, swap ideas\, or just unwind with your product people—this is the place to be. \nWhy you should come:\n🍻 Connect with Atlanta’s vibrant product and tech community\n🍻 Get an inside look at PrizePicks\, one of the fastest-growing companies in fantasy sports\n🍻 Learn more about our new partnership supporting the development of Atlanta’s product talent\n🍻 Meet hiring managers\, founders\, and future collaborators\n🍻 Enjoy drinks and light bites\, thanks to our sponsor\, PrizePicks \nSpace is limited\, and registration is required to attend.\nGrab your spot and join us for an evening of connection\, community\, and great conversation.\nLearn more about PrizePicks at www.prizepicks.com \n\n\n \n \nRegistration for Atlanta Product Happy Hour — July 2025 — Midtown will open soon. Join our Free or Premium community to be notified as soon as it does! \nSign Up To Be Notified
URL:https://productcoffee.com/event/atlanta-product-happy-hour-july-2025-midtown/
CATEGORIES:Happy Hour Event
ATTACH;FMTTYPE=image/png:https://productcoffee.com/wp-content/uploads/2025/07/YouTube-Atlanta-Happy-Hour-July-2025-png.avif
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250723T073000
DTEND;TZID=America/New_York:20250723T090000
DTSTAMP:20260902T062916
CREATED:20250716T123612Z
LAST-MODIFIED:20250716T123612Z
UID:10000172-1753255800-1753261200@productcoffee.com
SUMMARY:Rapid Research for Real Product Risk
DESCRIPTION:Traditional UX research is outdated. Product development requires quick\, iterative feedback cycles from users and stakeholders. Learn new ways to validate product improvements or new product ideas using a rapid research method based on start-up practices. The Assumption Artifacts method focuses on isolating your largest product development risks and creating low-low-low-low fidelity artifacts to test iteratively\, and Analogous Domains allow you to leverage alternative users when yours may be difficult or expensive to reach. This is a mini-workshop where you will work in teams and conduct both methods.  \n\n\nThis event is included for free with a Product Coffee Premium membership. If you aren’t already a member\, join today! \n  \nRegister
URL:https://productcoffee.com/event/rapid-research-for-real-product-risk/
CATEGORIES:Weekly Product Coffee
ATTACH;FMTTYPE=image/avif:https://productcoffee.com/wp-content/uploads/2025/07/YouTube-Rapid-Research-for-Real-Product-Risk-gWJtHL.avif
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250730T113000
DTEND;TZID=America/New_York:20250730T133000
DTSTAMP:20260902T062916
CREATED:20250723T220218Z
LAST-MODIFIED:20250723T220218Z
UID:10000173-1753875000-1753882200@productcoffee.com
SUMMARY:Workshop - OKRs That Ignite Your Team
DESCRIPTION:Most OKR workshops feel like a checkbox. This one’s a launchpad.\nJoin Product Coffee founder Jason Brett for a high-impact\, hands-on session designed to help you lead OKR workshops that fire up your team\, create clarity\, and actually deliver results. We’ll walk through how to run a compelling OKR session—and then layer in simple\, powerful AI prompts that help you (and your team) sharpen\, stress-test\, and evolve your OKRs in real time.\nWhether you’re flying solo in product or leading a team across functions\, this workshop will give you tools to create alignment and momentum—even if the rest of your org isn’t using OKRs yet.\nWhat you’ll walk away with:\n ✨ A repeatable workshop format to lead quarterly OKR planning\n ✨ Techniques to write OKRs that inspire action\, not eye-rolls\n ✨ Smart ways to measure what matters with crisp\, outcome-focused KPIs\n ✨ A short list of AI prompts you can use to refine\, critique\, or level-up OKRs—on your own or in-session\nThis session is especially great for product managers\, team leads\, and startup folks who need their OKRs to actually work. \n\n\nThis event is included for free with a Product Coffee Premium membership. If you aren’t already a member\, join today! \n  \nRegister
URL:https://productcoffee.com/event/workshop-okrs-that-ignite-your-team/
CATEGORIES:Members Workshop
ATTACH;FMTTYPE=image/png:https://productcoffee.com/wp-content/uploads/2024/04/Workshop-Registration-Opening-Soon.png
END:VEVENT
END:VCALENDAR