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DTSTART;TZID=America/New_York:20260408T073000
DTEND;TZID=America/New_York:20260408T090000
DTSTAMP:20260609T172134
CREATED:20260406T194711Z
LAST-MODIFIED:20260406T194711Z
UID:10000215-1775633400-1775638800@productcoffee.com
SUMMARY:The "so what?" Pressure Test
DESCRIPTION:Most of the time\, the work you’re doing is genuinely valuable. But when it’s time to articulate that impact\, the “why” often gets buried under the “what.” Settling for “adequate slop”  in your explanations makes it hard for stakeholders to see the real math behind your priorities. (see what I did there?) \nThis Wednesday\, we’re shutting down the “product theater” and putting your communication to the test. This isn’t about second-guessing your effort: it’s about the grit it takes to bridge the gap between a “good feature” and a “real outcome.” \nWe’re running a live “So What?” pressure test. You bring a feature or a priority from your current list\, and the community will help you sharpen the “why” in your own roadmap. \n✅ Practice articulating your “features” as actual market value\n✅ Learn to sharpen the “why” in your own roadmap\n✅ Get live\, honest feedback from a room full of product folks who have been there \nOk. I think we can retire our quotation marks for this week.  \nThis isn’t a webinar. It’s a community conversation\, not a presentation. Come ready to participate and prove the value. \n\n\nThis event is included for free with a Product Coffee Premium membership. If you aren’t already a member\, join today! \n  \nRegister
URL:https://productcoffee.com/event/the-so-what-pressure-test-2/
CATEGORIES:Weekly Product Coffee
ATTACH;FMTTYPE=image/jpeg:https://productcoffee.com/wp-content/uploads/2026/04/2026.04.08YOUTUBE-The_So_What_P.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260415T113000
DTEND;TZID=America/New_York:20260415T130000
DTSTAMP:20260609T172134
CREATED:20260408T014348Z
LAST-MODIFIED:20260408T014348Z
UID:10000216-1776252600-1776258000@productcoffee.com
SUMMARY:The Missing Link in Product Discovery
DESCRIPTION:Product discovery can surface great insight\, but it can still leave teams with an important question hanging in the air: how confidently do these insights connect to the outcome we actually care about? \nIn this session\, our very own April Dawn\, PhD\, brings a research scientist’s rigor and a product manager’s practicality to one of the trickiest parts of discovery work: connecting what teams are learning to the business outcomes they’re trying to influence. She’ll share a practical framework for linking product changes\, behavior shifts\, and results\, so teams can make a stronger case for what they’re seeing and what to do next. \nWe’ll dig into one of the biggest risks in discovery work: proving that something changed user behavior without knowing whether that behavior actually points to the outcome the business cares about. Along the way\, April will introduce a few useful concepts and tools that can help product teams evaluate signals more clearly\, make smarter bets\, and bring more credibility to their discovery process\, including a Chain of Evidence Brief teams can use before experiments begin. \nIf you’ve ever had a sense that your team was learning useful things but still struggling to turn that learning into confident product decisions\, grab your coffee and join us. \n\n\nThis event is included for free with a Product Coffee Premium membership. If you aren’t already a member\, join today! \n  \nRegister
URL:https://productcoffee.com/event/the-missing-link-in-product-discovery/
CATEGORIES:Weekly Product Coffee
ATTACH;FMTTYPE=image/jpeg:https://productcoffee.com/wp-content/uploads/2026/04/2026.04.15YOUTUBE-The_Missing_Link.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260416T170000
DTEND;TZID=America/New_York:20260416T190000
DTSTAMP:20260609T172134
CREATED:20260414T020310Z
LAST-MODIFIED:20260414T020310Z
UID:10000217-1776358800-1776366000@productcoffee.com
SUMMARY:Atlanta Product Happy Hour - April 2026 -- Alpharetta
DESCRIPTION:ProductCamp Atlanta\, BPM Product Community\, Atlanta Women in Product\, and Product Coffee are headed north for our April happy hour at Firebirds Wood Fired Grill in Alpharetta!\nThis is a laid-back\, no-frills gathering for product folks who live OTP\, or anyone up for a quick drive to connect with the community.\nExpect great conversations\, a welcoming crowd\, and plenty of opportunities to network with fellow product pros across roles and industries. Firebirds offers a fantastic bar and awesome happy hour specials from 4:00 to 6:30 PM\, so if you want a head start\, come early and take advantage.\nWhy you should come:\n 🍻 A great meetup for our friends in Alpharetta\, Roswell\, Johns Creek\, and beyond\n 🍻 Connect with product managers\, entrepreneurs\, and tech professionals from all over metro Atlanta\n 🍻 Relaxed\, come-as-you-are vibe with a full cash bar\n 🍻 Great happy hour specials if you roll in early\n 🍻 Keep the momentum going with your product community this spring\nWhether you’re a local or just cruising up 400\, we would love to see you there.\nRegistration is required\, grab your spot and join us in Alpharetta! \n\n\nThis event is included for free with a Product Coffee Premium membership. If you aren’t already a member\, join today! \n  \nRegister
URL:https://productcoffee.com/event/atlanta-product-happy-hour-april-2026-alpharetta/
CATEGORIES:Happy Hour Event
ATTACH;FMTTYPE=image/jpeg:https://productcoffee.com/wp-content/uploads/2026/04/YouTube-Alpharetta-Happy-Hour-Firebirds.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260422T073000
DTEND;TZID=America/New_York:20260422T090000
DTSTAMP:20260609T172134
CREATED:20260415T025523Z
LAST-MODIFIED:20260415T025523Z
UID:10000218-1776843000-1776848400@productcoffee.com
SUMMARY:The Hidden Work of Product Leadership
DESCRIPTION:Some of the most important work in product leadership is the hardest to point to. It’s the prep before the prep. The conversations that prevent a blow-up. The coordination work nobody officially owns\, but somehow still ends up on your plate. \nThe Hidden Work of Product Leadership is a conversation about the invisible load product leaders carry every day. We’ll explore where that work comes from\, how it affects teams and decision-making\, and how to tell the difference between necessary leadership work and dysfunction that’s quietly getting routed through product by default. \n\n\nThis event is included for free with a Product Coffee Premium membership. If you aren’t already a member\, join today! \n  \nRegister
URL:https://productcoffee.com/event/the-hidden-work-of-product-leadership/
CATEGORIES:Weekly Product Coffee
ATTACH;FMTTYPE=image/jpeg:https://productcoffee.com/wp-content/uploads/2026/04/2026.04.22YOUTUBE-The-Hidden-Work-of-Product-Leadership-1-1-1.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260429T113000
DTEND;TZID=America/New_York:20260429T130000
DTSTAMP:20260609T172134
CREATED:20260420T033712Z
LAST-MODIFIED:20260420T033712Z
UID:10000219-1777462200-1777467600@productcoffee.com
SUMMARY:The Human Cost of Real Product Work
DESCRIPTION:We talk a lot about the hidden work it takes to keep teams aligned and products moving. We talk less about what that work costs the people carrying it\, and even less about what to do when the cost gets too high. \nThe Human Cost of Real Product Work is a conversation about the personal side of invisible load: the mental burden\, the emotional wear and tear\, and the career tradeoffs that can build up slowly until they’re impossible to ignore. But we won’t stop at naming the problem. We’ll dig into what experienced product folks have learned to change\, what they’ve stopped absorbing\, and how to build a product career that is both meaningful and sustainable over time. \n\n\nThis event is included for free with a Product Coffee Premium membership. If you aren’t already a member\, join today! \n  \nRegister
URL:https://productcoffee.com/event/the-human-cost-of-real-product-work/
CATEGORIES:Weekly Product Coffee
ATTACH;FMTTYPE=image/jpeg:https://productcoffee.com/wp-content/uploads/2026/04/2026.04.29YOUTUBE-The-Human-Cost-of-Real-Product-Work-1.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260506T113000
DTEND;TZID=America/New_York:20260506T130000
DTSTAMP:20260609T172134
CREATED:20260504T142427Z
LAST-MODIFIED:20260504T142427Z
UID:10000220-1778067000-1778072400@productcoffee.com
SUMMARY:Grounds for Discussion - Hot Takes on the State of Product Management
DESCRIPTION:What’s really going on in product management right now? \nThis week\, we’re opening up the floor for a candid conversation about the PM job market\, the reality of the PDLC in 2026\, and whatever else is on your mind. Bring your questions\, your opinions\, and the stuff you’re seeing firsthand. \n☕ Swap notes on what the PM job market actually feels like right now\n☕ Talk honestly about what the PDLC looks like in 2026\n☕ Bring the hot takes\, hard questions\, and side topics worth unpacking \nThis isn’t a webinar. It’s a global community meetup of product folks who love bringing great innovations to market. Come ready to jump in and help shape the conversation. \n\n\nThis event is included for free with a Product Coffee Premium membership. If you aren’t already a member\, join today! \n  \nRegister
URL:https://productcoffee.com/event/grounds-for-discussion-hot-takes-on-the-state-of-product-management/
CATEGORIES:Weekly Product Coffee
ATTACH;FMTTYPE=image/jpeg:https://productcoffee.com/wp-content/uploads/2026/05/YouTube-Grounds-for-Discussion-2026.05.06.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260508T140000
DTEND;TZID=America/New_York:20260508T150000
DTSTAMP:20260609T172134
CREATED:20260508T181840Z
LAST-MODIFIED:20260508T183731Z
UID:10000222-1778248800-1778252400@productcoffee.com
SUMMARY:Customer Conversations Book Club
DESCRIPTION:Steve Johnson’s Customer Conversations: A Product Manager’s Superpower makes the case that talking directly with customers isn’t just research. It’s a core leadership behavior that builds your credibility and sharpens your judgment. \nThe book demystifies the whole process. It shows why secondhand intelligence (sales reports\, support tickets\, analytics) can’t replace direct conversation. As Johnson puts it: “A direct conversation lets you hear context\, feel hesitation\, and notice what triggers emotion. That’s not trivia. That’s strategy.” \nThere’s also a sharp chapter on AI’s role in product work. Johnson’s take: if you use AI to free up time for more customer conversations\, great. If you use it to avoid those conversations\, you’re building on sand. \nWhy join this series? \nWhen you avoid customer conversations\, you outsource judgment. This book removes the mystery and helps you build a habit of making customer insights your source of truth. It’s practical\, not preachy\, and it gives you a framework for conversations that reveal what customers actually need instead of what you assume they want. \nGet the book: https://amzn.to/4tSfNCX \nJoin Bookclub for Invites
URL:https://productcoffee.com/event/customer-conversations-book-club/2026-05-08/
LOCATION:Virtual Product Coffee Meetup
ATTACH;FMTTYPE=image/jpeg:https://productcoffee.com/wp-content/uploads/2026/05/Website-Customer-Conversations-Bookclub.jpg
ORGANIZER;CN="Product Coffee":MAILTO:info@productcoffee.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260513T073000
DTEND;TZID=America/New_York:20260513T090000
DTSTAMP:20260609T172134
CREATED:20260511T023930Z
LAST-MODIFIED:20260511T023930Z
UID:10000225-1778657400-1778662800@productcoffee.com
SUMMARY:Grounds for Discussion - The State of Hiring and Recruiting in Product Management
DESCRIPTION:The numbers are moving in the right direction. So why does it still feel so hard? \nPM job openings are up\, AI-related roles are multiplying\, and tech hiring is showing more life than it has in over a year. But if you’ve been job hunting lately\, the disconnect is real: more openings don’t always mean more interviews\, and “strong signals” don’t always translate to offers. So what’s actually happening out there? \nJoin us for a candid conversation about the state of the PM job market in 2026. We’ll dig into what’s changed\, what hasn’t\, and what hiring teams are actually looking for right now. No fluff\, no platitudes\, just an honest look at where things stand and what you can do about it. Bring your questions\, your frustrations\, and your job market war stories. \nThis is a working session for PMs navigating the market\, thinking about a change\, or just trying to understand what the data means for real people. \n3 Attendee Takeaways\n• What the latest hiring data actually tells us (and what it doesn’t)\n• Why more job postings haven’t translated to easier interviews\, and what’s really slowing things down\n• Practical moves you can make right now if you’re actively looking or keeping your options open \n\n\nThis event is included for free with a Product Coffee Premium membership. If you aren’t already a member\, join today! \n  \nRegister
URL:https://productcoffee.com/event/grounds-for-discussion-the-state-of-hiring-and-recruiting-in-product-management/
CATEGORIES:Weekly Product Coffee
ATTACH;FMTTYPE=image/jpeg:https://productcoffee.com/wp-content/uploads/2026/05/YouTube-Grounds-for-Discussion-May-13-2026.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260520T113000
DTEND;TZID=America/New_York:20260520T130000
DTSTAMP:20260609T172134
CREATED:20260519T010650Z
LAST-MODIFIED:20260519T010650Z
UID:10000226-1779276600-1779282000@productcoffee.com
SUMMARY:Prioritization in 2026 - When Shipping Gets Faster Than Deciding
DESCRIPTION:For years\, the scarcest resource in product development was engineering capacity. You prioritized ruthlessly because you had to. There were always more good ideas than people to build them. \nThat scarcity is shrinking. Rapid prototyping\, vibe coding\, and agentic software development are making it faster and cheaper to ship working software. Engineering velocity is climbing. And that creates a new problem: if your prioritization process doesn’t keep up\, you become the bottleneck. \nThis session is about adapting your prioritization frameworks to this new reality. Not throwing them out. Adapting them. Because the old models assumed engineering capacity was the constraint. When that assumption breaks\, your decision-making needs to move upstream\, get sharper\, and operate at a different speed. \nIn this session\, we’ll dig into: \n→ Why traditional prioritization frameworks start to fail when engineering velocity outpaces decision velocity\n→ How to move prioritization upstream without turning it into endless debate\n→ Where your career growth as a PM lives in this new environment (hint: it’s in decision quality\, not just saying no) \nThis isn’t about replacing frameworks with vibes. It’s about understanding which parts of your prioritization muscle still matter when shipping gets faster than deciding. \nThis isn’t a webinar. It’s a global community meetup of product folks who love bringing great innovations to market. \n\n\nThis event is included for free with a Product Coffee Premium membership. If you aren’t already a member\, join today! \n  \nRegister
URL:https://productcoffee.com/event/prioritization-in-2026-when-shipping-gets-faster-than-deciding/
CATEGORIES:Weekly Product Coffee
ATTACH;FMTTYPE=image/jpeg:https://productcoffee.com/wp-content/uploads/2026/05/2026.05.20YOUTUBE-Prioritization_i.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260521T180000
DTEND;TZID=America/New_York:20260521T200000
DTSTAMP:20260609T172134
CREATED:20260519T023829Z
LAST-MODIFIED:20260519T024352Z
UID:10000227-1779386400-1779393600@productcoffee.com
SUMMARY:Atlanta Product Happy Hour - May 2026 - Battle & Brew
DESCRIPTION:ProductCamp Atlanta\, BPM Product Community\, Atlanta Women in Product\, and Product Coffee are back at Battle & Brew in Sandy Springs for another low-key happy hour with Atlanta’s product community. \nNo talks. No slides. No forced mingling. Just consoles\, drinks\, and the kind of conversations that happen when product people actually relax for once. Whether you want to crush someone at Street Fighter or just grab a beer and decompress after a long week\, you’re in the right place. \nFirst time joining us? This is the easiest entry point into Atlanta’s product scene. Show up whenever\, leave whenever. Strike up a conversation with whoever’s next to you at the bar or jump into a game that’s already going. You’ll meet product managers\, designers\, founders\, and builders from all over metro Atlanta. No one’s checking credentials at the door. \nWhat to expect: \n🎮 Free games! (Battle & Brew’s got the setup)\n🍺 Full cash bar and food menu\n🤝 Real conversations with Atlanta product folks\n🎯 Zero networking pressure\, maximum chill\n👋 Friendly faces whether you’re a regular or brand new \nBring a teammate. Bring a friend from another company. Just don’t bring your roadmap. \nSee you in Sandy Springs. \nThis event is included for free with a Product Coffee Premium membership. If you aren’t already a member\, join today! \n \nRegister
URL:https://productcoffee.com/event/atlanta-product-happy-hour-may-2026-battle-brew/
CATEGORIES:Happy Hour Event
ATTACH;FMTTYPE=image/jpeg:https://productcoffee.com/wp-content/uploads/2026/02/youtubebattlebrewhappyhour.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260522T140000
DTEND;TZID=America/New_York:20260522T150000
DTSTAMP:20260609T172134
CREATED:20260508T181840Z
LAST-MODIFIED:20260508T183731Z
UID:10000223-1779458400-1779462000@productcoffee.com
SUMMARY:Customer Conversations Book Club
DESCRIPTION:Steve Johnson’s Customer Conversations: A Product Manager’s Superpower makes the case that talking directly with customers isn’t just research. It’s a core leadership behavior that builds your credibility and sharpens your judgment. \nThe book demystifies the whole process. It shows why secondhand intelligence (sales reports\, support tickets\, analytics) can’t replace direct conversation. As Johnson puts it: “A direct conversation lets you hear context\, feel hesitation\, and notice what triggers emotion. That’s not trivia. That’s strategy.” \nThere’s also a sharp chapter on AI’s role in product work. Johnson’s take: if you use AI to free up time for more customer conversations\, great. If you use it to avoid those conversations\, you’re building on sand. \nWhy join this series? \nWhen you avoid customer conversations\, you outsource judgment. This book removes the mystery and helps you build a habit of making customer insights your source of truth. It’s practical\, not preachy\, and it gives you a framework for conversations that reveal what customers actually need instead of what you assume they want. \nGet the book: https://amzn.to/4tSfNCX \nJoin Bookclub for Invites
URL:https://productcoffee.com/event/customer-conversations-book-club/2026-05-22/
LOCATION:Virtual Product Coffee Meetup
ATTACH;FMTTYPE=image/jpeg:https://productcoffee.com/wp-content/uploads/2026/05/Website-Customer-Conversations-Bookclub.jpg
ORGANIZER;CN="Product Coffee":MAILTO:info@productcoffee.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260527T073000
DTEND;TZID=America/New_York:20260527T090000
DTSTAMP:20260609T172134
CREATED:20260525T031916Z
LAST-MODIFIED:20260525T031916Z
UID:10000228-1779867000-1779872400@productcoffee.com
SUMMARY:There and Back Again- From PM to Founder and Back
DESCRIPTION:What happens when product leaders cross into founder mode\, step into the venture world\, and come back with a different lens? \nJoin\n– Hari Gopal\, Director of Corporate Insights at Engage\,\n– Kent Keirsey\, Director of Product Management at Adobe\, and\n– Steve Engdahl\, Head of Product at Systech  \nfor a candid conversation about what carries over\, what breaks\, and what changes when you move between product\, startups\, and investing. \nKent has lived the operator-to-founder-to-product-leader path\, including building a company that was acquired by Adobe. Hari brings a PM-gone-VC perspective from the Atlanta startup scene. Steve has seen the product journey from just about every angle: venture-backed\, public\, privately held\, and his own startup. \n✅ What product work actually prepares you for founderhood\n✅ What founders learn that can make them sharper\, more decisive PMs\n✅ What surprises both sides\, and how those lessons show up back in the day-to-day work \nThis is not startup mythology or polished career advice. It’s a real conversation about the skills\, tradeoffs\, and perspective shifts that come with building from different seats. Join product people from around the world who care about building what matters. \n\n\nThis event is included for free with a Product Coffee Premium membership. If you aren’t already a member\, join today! \n  \nRegister
URL:https://productcoffee.com/event/there-and-back-again-from-pm-to-founder-and-back/
CATEGORIES:Weekly Product Coffee
ATTACH;FMTTYPE=image/jpeg:https://productcoffee.com/wp-content/uploads/2026/05/2026.05.27YOUTUBE-There-and-Back-Again-From-PM-to-Founder.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260603T113000
DTEND;TZID=America/New_York:20260603T130000
DTSTAMP:20260609T172134
CREATED:20260529T224314Z
LAST-MODIFIED:20260529T224314Z
UID:10000229-1780486200-1780491600@productcoffee.com
SUMMARY:David Dean - AI\, Judgment\, and the Work We Don't Document
DESCRIPTION:Join David Dean\, author of An Inbox Between Us\, as he sits down with Allison Herbert\, our very own Product Coffee Librarian\, to talk about what happens when AI enters the space between the organization we document and the organization we actually live in every day. \nMost organizations have process maps\, org charts\, goals\, and operating models. They also have the reality of how work gets done: spreadsheets\, workarounds\, judgment calls\, undocumented expertise\, Slack threads\, hallway conversations\, and the people quietly carrying the context that keeps everything moving. \nAI works with the information it’s given. That means it can help surface patterns that were previously hidden\, scattered\, or simply accepted as part of the job. It can also expose broken processes\, unclear accountability\, invisible work\, and places where automation may amplify problems rather than solve them. \nDavid and Allison will explore what AI reveals about how organizations actually function\, where judgment and accountability still matter\, and the role invisible work plays in keeping things moving. \nWe’re also excited to make this our kickoff discussion for the next Product Coffee Book Club selection\, giving members a chance to meet David\, hear the story behind the book\, and begin exploring its ideas before we dive deeper together. \nIf you’re a product manager\, product leader\, or anyone working through the realities of AI adoption inside a complex organization\, I think you’ll find this discussion both practical and thought-provoking. \n\n\nThis event is included for free with a Product Coffee Premium membership. If you aren’t already a member\, join today! \n  \nRegister
URL:https://productcoffee.com/event/david-dean-ai-judgment-and-the-work-we-dont-document/
CATEGORIES:Bookclub
ATTACH;FMTTYPE=image/jpeg:https://productcoffee.com/wp-content/uploads/2026/05/2026.06.03YOUTUBE-David_Dean_AI.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260605T140000
DTEND;TZID=America/New_York:20260605T150000
DTSTAMP:20260609T172134
CREATED:20260508T181840Z
LAST-MODIFIED:20260508T183731Z
UID:10000224-1780668000-1780671600@productcoffee.com
SUMMARY:Customer Conversations Book Club
DESCRIPTION:Steve Johnson’s Customer Conversations: A Product Manager’s Superpower makes the case that talking directly with customers isn’t just research. It’s a core leadership behavior that builds your credibility and sharpens your judgment. \nThe book demystifies the whole process. It shows why secondhand intelligence (sales reports\, support tickets\, analytics) can’t replace direct conversation. As Johnson puts it: “A direct conversation lets you hear context\, feel hesitation\, and notice what triggers emotion. That’s not trivia. That’s strategy.” \nThere’s also a sharp chapter on AI’s role in product work. Johnson’s take: if you use AI to free up time for more customer conversations\, great. If you use it to avoid those conversations\, you’re building on sand. \nWhy join this series? \nWhen you avoid customer conversations\, you outsource judgment. This book removes the mystery and helps you build a habit of making customer insights your source of truth. It’s practical\, not preachy\, and it gives you a framework for conversations that reveal what customers actually need instead of what you assume they want. \nGet the book: https://amzn.to/4tSfNCX \nJoin Bookclub for Invites
URL:https://productcoffee.com/event/customer-conversations-book-club/2026-06-05/
LOCATION:Virtual Product Coffee Meetup
ATTACH;FMTTYPE=image/jpeg:https://productcoffee.com/wp-content/uploads/2026/05/Website-Customer-Conversations-Bookclub.jpg
ORGANIZER;CN="Product Coffee":MAILTO:info@productcoffee.com
END:VEVENT
END:VCALENDAR