Why Great Ideas Die in Slack Fixing the Way We Frame New Products

This session is for PMs tired of chasing scattered signals and ready for a smarter way to bring clarity to the chaos. We’ll show you how to stop being an idea sponge and start framing real opportunities. Using a lightweight Product Brief, you’ll learn how to quickly size up an idea, align your team, and decide what happens next.
A practical framework and template to turn messy ideas into clear product briefs
Live coaching to show how framing can unlock real momentum
Tools to help your team stop spinning and start shipping with confidence
If you’ve ever said, “Wait, what happened to that idea from last month?”—this session is for you. Let’s fix how new ideas get noticed, shaped, and prioritized.