The “so what?” Pressure Test
Let’s talk value creation. Do your roadmaps and priorities lists really add up to business, customer and market value? Prove it.

Let’s talk value creation. Do your roadmaps and priorities lists really add up to business, customer and market value? Prove it.
How do you know discovery insights connect to outcomes? April Dawn, PhD shares a smarter framework for the leap.
Join us in Alpharetta for a laid-back product meetup with great people, a cash bar, and happy hour deals until 6:30 PM!
What are PMs carrying that never makes the roadmap? Let’s unpack the coordination, translation, and friction nobody sees.
What does shipping at scale take out of you? A candid conversation about burnout, boundaries, and building a career that lasts.
No slides. No canned panel. Just smart product people unpacking the topics they actually care about.
Steve Johnson's Customer Conversations: A Product Manager's Superpower makes the case that talking directly with customers isn't just research. It's a core leadership behavior that builds your credibility and sharpens your judgment. The book demystifies the whole process. It shows why secondhand intelligence (sales reports, support tickets, analytics) can't replace direct conversation. As Johnson puts...
The PM job market looks better on paper. So why is landing a role still so hard? Let's talk about what's actually happening out there.
Engineering capacity isn't the bottleneck anymore. Your decision speed is. Let's talk about how prioritization needs to evolve in 2026.
Games, drinks, and zero networking pressure. Atlanta's product community meets at Battle & Brew for an evening of play and conversation.
Steve Johnson's Customer Conversations: A Product Manager's Superpower makes the case that talking directly with customers isn't just research. It's a core leadership behavior that builds your credibility and sharpens your judgment. The book demystifies the whole process. It shows why secondhand intelligence (sales reports, support tickets, analytics) can't replace direct conversation. As Johnson puts...
Operator scars, founder lessons, and the perspective shift that changes how great product people lead.